What EmailTonic does
EmailTonic helps creators, consultants, small businesses and lean teams compare email marketing platforms, understand their real operating costs and implement reliable workflows.
The publication focuses on decisions readers can act on: who a tool fits, where it falls short, what it costs as a list grows and how to test it before committing subscribers or business processes.
Publisher and editorial responsibility
EmailTonic is created and directed by Cédric Cherchi and published through CCh Conseil, an independent French business. Cédric Cherchi is responsible for editorial direction, research standards, corrections and commercial relationships.
Editorial questions, factual corrections and partnership enquiries can be sent to hello@emailtonic.com.
How the work is funded
EmailTonic may use affiliate links after acceptance by a relevant program. A commission can support research and maintenance, but it does not change evaluation criteria, product limitations or the final recommendation.
Until a program approves EmailTonic, links to MailerLite remain official non-commissioned links and are identified as such.
Editorial commitments
- Use primary sources for variable product facts.
- Separate documented facts, reproducible observations and editorial judgment.
- Name material limitations and realistic alternatives.
- Avoid invented scores, deliverability claims and support benchmarks.
- Correct material errors and date claims that can change.
- Adapt each language edition for its readers rather than publishing literal translations.